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white house black market

Own Your Contradictions

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White House Black Market was founded by women, for women over 35 years ago. Now there are over 300 boutiques and over 50 outlets across the United States, Puerto Rico and the U.S. Virgin Islands, plus 24/7 shopping at whbm.com

We built our brand on the foundation of fashion’s most iconic contrast—White + Black. That natural contradiction inspires everything we do, and perfectly reflects our customer. She is strong yet subtle, modern yet timeless, hard-working yet easy-going.

We empower her to fully embrace her complexity—giving her looks that are feminine yet strong, sensual yet sophisticated, attractive yet approachable. Because we believe that no woman is any one thing.

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