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Chico's FAS, Inc. Fills Senior Marketing Positions and Announces Additional Management Promotion

         * Michael J. Leedy Hired as Chief Marketing Officer
         * Peter J. Leech Hired to Oversee Direct Marketing
         * Sandy Rhodes Promoted to Senior Vice President/General Counsel

FORT MYERS, Fla., April 3 /PRNewswire-FirstCall/ -- Chico's FAS, Inc. (NYSE: CHS) today announced two senior marketing additions and one additional management promotion as part of its continuing effort to position the Company for its future growth.

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Michael J. Leedy has joined the Company as Senior Vice President - Chief Marketing Officer. Mr. Leedy will be reporting to Chuck Nesbit, Executive Vice President - Chief Operating Officer. Mr. Leedy takes over responsibility for coordinating with the senior merchandising officers for the Chico's, White House | Black Market, Soma by Chico's, and Fitigues brands and the rest of the Company's executive team, with the goal of developing clear positioning and distinctive strategies for each of our brands. He will be responsible for overseeing and directing all of the Company's marketing activities, with the continuing objectives of sustaining our existing customer relationships and establishing new ones. Mr. Leedy will also be responsible for developing enhanced e-commerce capabilities for all of the Company's brands.

Mr. Leedy comes to Chico's from American Eagle Outfitters. From 1995 to 2006, he held various senior marketing positions at American Eagle, most recently serving as its Executive Vice President and Chief Marketing Officer. At American Eagle, Mr. Leedy started and developed that company's successful e-commerce business, Prior to joining American Eagle, he served as President of Method, Inc., a retail brand strategy firm and, prior to that, held various positions with The Limited, Inc.

Peter J. Leech has joined the Company as its Vice President - Direct Marketing. He will be reporting to Michael Leedy, our new Senior Vice President - Chief Marketing Officer. Mr. Leech will be responsible for overseeing all facets of the Company's direct to consumer marketing and the administration of its highly successful loyalty programs. Prior to joining Chico's, Mr. Leech served as Group Director/EVP of Targeted Marketing for Littlewoods Shop Direct Group, in the United Kingdom. Prior to Littlewoods, Mr. Leech held various senior level direct marketing positions at CoolSavings Inc., Equilum LLC, and The Partnering Group.

A. Alexander "Sandy" Rhodes has been promoted to Senior Vice President, General Counsel and Secretary, in recognition of his expanded responsibilities associated with managing the various legal matters that our Company must address in its daily business operations. Mr. Rhodes has served as the Vice President-Corporate Counsel and Corporate Secretary of the Company since October 2004. He has been with the Company since January 2003, when he first joined the Company's in-house legal staff to focus primarily on intellectual property issues. From 1997 through December 2002, Mr. Rhodes practiced law with the Annis Mitchell Cockey Edwards & Roehn and Carlton Fields law firms working primarily in the areas of commercial litigation and intellectual property.

Scott A. Edmonds, President and CEO, commented, "I am extremely pleased that the Company's continued growth has allowed us to attract talented retail marketing executives such as Michael Leedy and Peter Leech. I expect them to apply their broad experience to the enhancement of our strong marketing programs and the further development of our brand portfolio. I also congratulate Sandy Rhodes on his well deserved promotion. Sandy has displayed great commitment to our company since joining us in 2003, playing a key role in helping Chico's to focus on and to address the many legal compliance issues we are called upon to deal with in our day to day operations. Personally, I have come to place great reliance on his skill, his dedication and his fine counsel."

The Company is a specialty retailer of private label, sophisticated, casual-to-dressy clothing, intimates, complementary accessories, and other non-clothing gift items. The Company operates 786 women's specialty stores, including stores in 47 states, the District of Columbia, the U.S. Virgin Islands and Puerto Rico operating under the Chico's, White House | Black Market, Soma by Chico's and Fitigues names. The Company owns 505 Chico's front-line stores, 31 Chico's outlet stores, 200 White House | Black Market front-line stores, 8 White House | Black Market outlet stores, 16 Soma by Chico's stores, 11 Fitigues front-line stores and 1 Fitigues outlet store; franchisees own and operate 14 Chico's stores.

Certain statements contained herein, including without limitation, statements addressing the beliefs, plans, objectives, estimates or expectations of the Company or future results or events constitute "forward- looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, as amended. Such forward-looking statements involve known or unknown risks, including, but not limited to, general economic and business conditions, and conditions in the specialty retail industry. There can be no assurance that the actual future results, performance, or achievements expressed or implied by such forward-looking statements will occur. Users of forward-looking statements are encouraged to review the Company's latest annual report on Form 10-K, its filings on Form 10-Q, management's discussion and analysis in the Company's latest annual report to stockholders, the Company's filings on Form 8-K, and other federal securities law filings for a description of other important factors that may affect the Company's business, results of operations and financial condition. The Company does not undertake to publicly update or revise its forward-looking statements even if experience or future changes make it clear that projected results expressed or implied in such statements will not be realized.

For more detailed information, please call (877) 424-4267 to listen to the

Company's monthly sales information and investor relations line

A copy of a slide show addressing the Company's recent financial results and

current plans for expansion is available on the Company's website at

  in the investor relations section

Additional investor information on Chico's FAS, Inc. is available free of

charge on the Company's website at in the investor

                              relations section

     Executive Contacts:
     Charles J. Kleman
     Chief Financial Officer
     Chico's FAS, Inc.
     (239) 274-4105

     F. Michael Smith
     Vice President
     Investor and Community Relations
     Chico's FAS, Inc.
     (239) 274-4797
SOURCE  Chico's FAS, Inc.
    -0-                             04/03/2006
    /CONTACT:  Charles J. Kleman, Chief Financial Officer, +1-239-274-4105, or
F. Michael Smith, Vice President, Investor and Community Relations,
+1-239-274-4797, both of Chico's FAS, Inc./
              AP Archive:
              PRN Photo Desk, /
    /Web site: /

CO:  Chico's FAS, Inc.
ST:  Florida

-- FLM011 --
2336 04/03/2006 10:49 EDT
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