Values & Guiding Principles

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Values
What We Believe
Customers First
We are customer-centric: passionate about our most amazing personal service.
Integrity
We expect honesty and trustworthiness 100% of the time.
Respect
We care about each other, our customers and our business partners.
Vibrant Spirit
Our entrepreneurial spirit makes getting things done productive and fun.
High Performance
When Chico’s FAS wins, we all win.
Guiding
Principles
How We Behave
The Most Amazing Personal Service
We treat our customers as friends. We earn their confidence by making them feel beautiful every day.
We earn their confidence by making them feel beautiful every day.
We Love What We Do!
We don’t just make and deliver clothing.
We have a passion for fashion.
The Most Amazing Place to Work, Learn and Grow
We constantly coach, encourage and challenge,
guiding our Associates to be the best they can be.

Investor Contact

  • Julie F. Lorigan

  • Vice President – Investor Relations, Public Relations, and Corporate Communications
  • julie.lorigan@chicos.com